{"id":12523,"date":"2014-03-10T17:07:06","date_gmt":"2014-03-10T16:07:06","guid":{"rendered":"https:\/\/www.toutsurmesfinances.com\/immobilier\/le-bon-coin-pap-se-loger-comment-bien-rediger-son-annonce-immobiliere.html"},"modified":"2021-12-02T11:16:04","modified_gmt":"2021-12-02T10:16:04","slug":"le-bon-coin-pap-se-loger-comment-bien-rediger-son-annonce-immobiliere","status":"publish","type":"post","link":"https:\/\/www.toutsurmesfinances.com\/immobilier\/le-bon-coin-pap-se-loger-comment-bien-rediger-son-annonce-immobiliere.html","title":{"rendered":"Le Bon Coin, PAP, Se loger\u2026 comment bien r\u00e9diger son annonce immobili\u00e8re"},"content":{"rendered":"

<\/span>\u2022 Les indispensables<\/span><\/h2>\n

Pour \u00eatre efficace, votre annonce immobili\u00e8re doit \u00eatre compl\u00e8te : localisation, type de logement, surface (logement et terrain), nombre de pi\u00e8ces avec leur description, prix ou loyer, coordonn\u00e9es afin de vous joindre… autant d’indispensables \u00e0 ne pas oublier.<\/p>\n

<\/span>\u2022 Les photos<\/span><\/h2>\n

Une r\u00e8gle simple \u00e0 retenir : les annonces avec photos se vendent mieux que celles qui n’en proposent pas. Bien souvent, elles attirent l’\u0153il du visiteur en lui permettant d’avoir une premi\u00e8re impression sur le logement.<\/p>\n

Rangez votre logement, essayez de le mettre en sc\u00e8ne et privil\u00e9giez les photos ensoleill\u00e9es afin que le visiteur puisse se projeter (\u00e0 l’exemple des techniques de Home Staging).<\/p>\n

<\/span>\u2022 Valoriser avec raison<\/span><\/h2>\n

L’int\u00e9r\u00eat de l’annonce est de mettre en valeur le bien et ses atouts : son exposition, la vue, une belle terrasse, un grand jardin… N’oubliez pas de pr\u00e9ciser certains \u00e9l\u00e9ments d\u00e9terminants selon le type de bien : si vous vendez une maison familiale, pr\u00e9cisez par exemple la proximit\u00e9 d’une \u00e9cole, d’un coll\u00e8ge…<\/p>\n

Mais attention \u00e0 ne pas survendre le logement, au risque de cumuler les visiteurs d\u00e9\u00e7us. Les descriptions donn\u00e9es doivent int\u00e9resser le lecteur mais pas le tromper.<\/p>\n

<\/span>\u2022 Le prix juste<\/span><\/h2>\n

Les visiteurs des sites d’annonces immobili\u00e8res ne manqueront pas de s’attarder sur le prix propos\u00e9. Une estimation au-dessus du march\u00e9 en d\u00e9tournera plus d’un, d’autant que les acheteurs sont en g\u00e9n\u00e9ral bien inform\u00e9s.<\/p>\n

Plusieurs options s’offrent \u00e0 vous : faire estimer votre bien gratuitement par un ou plusieurs agents immobiliers (cela ne vous oblige pas \u00e0 signer un mandat), utiliser les cartes de prix des logements au m\u00e8tre carr\u00e9 disponibles sur le web (meilleursagents.com, efficity.com, etc.), comparer avec les autres annonces pour des logements similaires ou encore utiliser le service de l’administration fiscale Patrim Usagers, mis en service d\u00e9but 2014. Ce dernier n’est cependant qu’un outil de comparaison, pas d’estimation pr\u00e9cise.<\/p>\n

<\/span>\u2022 La communication<\/span><\/h2>\n

Postez votre annonce sur plusieurs sites (leboncoin.fr<\/a>, pap.fr<\/a>, seloger.com<\/a>…) et soyez coh\u00e9rent. Si vous modifiez votre annonce sur une plateforme, appliquez les changements sur les autres sites afin de diffuser un message clair. Chaque semaine, n’h\u00e9sitez pas \u00e0 r\u00e9actualiser votre annonce afin qu’elle remonte dans les r\u00e9sultats de recherche.<\/p>\n

N’h\u00e9sitez pas \u00e0 imprimer votre annonce pour la glisser dans les bo\u00eetes aux lettres voisines. En moyenne, 30% des transactions sont conclues avec des acqu\u00e9reurs de proximit\u00e9.<\/p>\n

<\/span>\u2022 A \u00e9viter<\/span><\/h2>\n

Derniers conseils pour la route : les annonces incompl\u00e8tes, \u00e9crites dans un Fran\u00e7ais suspect, mal pr\u00e9sent\u00e9es… rebutent les visiteurs. Soyez complet dans vos descriptions et facilitez la lecture avec des paragraphes.<\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/section>\n","protected":false},"excerpt":{"rendered":"

Sur les plates-formes de vente entre particuliers (Le Bon Coin, PAP, Se loger…), votre annonce doit ressortir le plus possible pour attirer les acheteurs. Mais pas question pour autant d’improviser ou de raconter n’importe quoi… Les cl\u00e9s pour bien r\u00e9diger une annonce immobili\u00e8re.<\/p>\n","protected":false},"author":13710,"featured_media":12522,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[20],"tags":[],"class_list":["post-12523","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-vente"],"acf":[],"yoast_head":"\nLe Bon Coin, PAP, Se loger\u2026 comment bien r\u00e9diger son annonce immobili\u00e8re<\/title>\n<meta name=\"description\" content=\"Pour trouver preneur, une annonce immobili\u00e8re doit \u00eatre bien r\u00e9dig\u00e9e. 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